One fifth of all travellers head for Bavaria
Bavaria continues to be the most popular vacation destination in Germany: 31 million guests registered with Bavarian accommodation establishments in 2012; that was one fifth (20%) of the tourist arrivals recorded in all of Germany. Approximately 77% of those who spent their vacation in Bavaria were from Germany, 23% came from abroad.
Accounting for nearly 20 million arrivals (13%), Nordrhein-Westfalen ranked second on the list of most popular travel destinations. Baden-Württemberg was third with about 19 million (12%). The city-states of Berlin and Hamburg recorded the largest increase in arrivals of travellers (+10% each compared with 2011).
The total number of arrivals was 153 million and the average length of stay 2.7 days.